Global Partners Meeting, Krakow – October 2026
We were delighted to welcome distribution partners from across its global network to the 3rd Annual Global Partners Meeting, held in Krakow, Poland. The two-day event brought together partners and GBUK colleagues for focused learning, practical product experience and valuable commercial discussions aimed at supporting continued growth across international markets.
The meeting provided a platform for partners to receive updates on GBUK’s business strategy, market developments and commercial priorities, while also creating opportunities to share success stories, exchange market insights and strengthen relationships with peers from around the world.
“It’s been a really productive week from our team’s perspective, getting the chance to spend valuable time with our distribution partners, in the wonderful city of Krakow. We always gain great insight into their markets and how we can help them succeed, and in turn we hope to provide useful information and support to enable this success”
Chris Pearce, Head of International Sales
Strengthening Partnerships Through Collaboration
The Global Partners Meeting once again demonstrated the value of bringing together GBUK’s international distribution network. Through presentations, interactive sessions and open discussion, partners were able to collaborate closely with the GBUK team, explore new opportunities within their local markets and identify ways to further support customers and healthcare professionals.
GBUK are also delighted to have launched the first phase of our interactive distributor hub, a portal where our distribution network will be able to access a wealth of documentation to support them in understanding, training and distributing our products. This hub will not only help our network understand and market products fast, it will also help to speed up the process of completing tenders and frameworks to a deadline.
Introducing New Portfolio Opportunities
This year’s meeting also marked the introduction of GBUK’s Continence Care and Wound Management ranges to distribution partners.
Dedicated sessions explored the clinical and commercial benefits of these expanding product categories, generating productive discussions around portfolio development and new market opportunities. Partners gained valuable insight into continence care solutions designed with patient comfort and ease of use in mind, alongside wound management products developed to support healing outcomes, patient wellbeing and clinical efficiency.
“Day 2 of our event was all about open conversations, sharing knowledge and exploring new opportunities. We hosted a series of micro-training sessions, giving our partners the chance to come to us with all their questions. The conversations were fantastic, and we learned so much about both our products and the markets we operate in. We also uncovered lots of exciting new opportunities to explore together!
Alongside the product sessions, our team had the opportunity to sit down with customers for one-to-one meetings. We truly value face-to-face conversations and always love making the most of the time we get to spend together.”
Chloe Abbott, International Clinical Manager
Thank You to Our Partners
GBUK would like to thank all partners who attended the Global Partners Meeting 2026 and contributed to its success. The enthusiasm, engagement and collaborative spirit demonstrated throughout the event reinforced the strength of our global partner network and highlighted the opportunities that lie ahead.
We look forward to continuing these conversations and working together to support healthcare providers and patients through innovative products, shared expertise and strong international partnerships.
